Company: Leading online fashion and luxury retailer
Position: Senior Marketing Specialist
Report line: Head of Fashion Division Japan
Mission: Grow sales and acquire new customers by optimizing the cost-performance of our online advertising
▪ Proactively optimize campaign performance to achieve targets: grow sales and acquire new customers ▪ Directly manage channels such as Search Engine Marketing, Display Ads, Retargeting, Affiliates, and Social
▪ Actively develop new growth opportunities with an analytical approach: execute tests, collect and analyze data, identify trends and insights.
▪ Investigate and propose opportunities for campaign automation and other advanced techniques, collaborating with HQ and external agencies.
▪ Support the Marketing Manager to develop and execute weekly, monthly, quarterly action plans and report results
▪ At least 4 years of performance marketing experience, with a strong preference for hands-on operational expertise with multiple online advertising platforms (Google Adwords, Google Search Ads 360, Yahoo, Criteo, Linkshare, Facebook, LINE, etc.)
▪ Marketing experience at a retailer (especially apparel or luxury) is preferred
▪ Advanced Google Analytics and Microsoft Excel skills, including vlookup and pivot tables.
▪ Prior experience managing multiple agencies, partners and vendors
▪ Ready to learn, grow and adapt in a fast-paced environment
▪ A can-do attitude and willingness to manage multiple projects
▪ Strong business level in both Japanese and English
Our Benefits & Work Environment:
▪ Good work/life balance with semi-flexible working hours (core + flex time)
▪ Comfortable blend of international and Japanese work environment
▪ Generous employee discount on our stores
▪ Gain a perspective and understanding of marketing activities worldwide through visibility and knowledge sharing
▪ Generous number of paid vacation days (20) and sick days (5), on top of Japanese national holidays (1st year is on a pro-rate basis)
▪ Benefit-station, Standard health insurance and commutation allowance are provided